Sam Villa Live Education

Your journey to extraordinary starts here.

At Sam Villa®, education is our driving force. Our passion for teaching delivers extraordinary experiences that inspire, transform and revolutionize careers. Our customizable live education sessions meet stylists where they are, offering world-class instruction and real-time coaching to elevate skills and ignite creativity. With a focus on the “why” behind every technique, live ArTeam sessions help stylists of all levels master their craft, retain more clients, and sustain thriving, long-term careers.

Looking for inspiration? Explore our session menu for ideas, then book a consultation with us to create a live event that meets your education needs.

Modern Essentials: Precision Cutting & Finishing

This session is focused on cutting with intent and precision. Learn how to execute every cut with purpose, refining your cutting and finishing techniques to create flawless, lasting results. This session combines look-and-learn with hands-on...

This session is focused on cutting with intent and precision. Learn how to execute every cut with purpose, refining your cutting and finishing techniques to create flawless, lasting results. This session combines look-and-learn with hands-on practice, ensuring each cut is intentional and beautiful.

Key Takeaways:

  • Master the core principles of precision cutting: elevation, over-direction, and finger angle
  • Understand effective sectioning and head form techniques for balanced, flawless cuts
  • Understand the best tools and techniques for perfect finishes, from smooth to textured styles

Razor Revolution: Mastering Texture & Movement

Razor cutting opens a world of dynamic texture and movement. Learn how to create soft layers, bold texture and everything in between, while mastering the subtle nuances of pressure, angle and body movement. In this session, you'll...

Razor cutting opens a world of dynamic texture and movement. Learn how to create soft layers, bold texture and everything in between, while mastering the subtle nuances of pressure, angle and body movement. In this session, you'll gain the skills to incorporate razor cutting into your styling repertoire with confidence.

Key Takeaways:

  • Master the fundamentals of razor cutting, including pressure, angle, and when to use it.
  • Learn how to control texture and movement by adjusting your pressure and razor angle.
  • Understand the best practices for cutting both wet and dry hair to create intentional, beautiful results

Fine Hair, Fine-Tuned: Cutting with Precision & Care

Unlock the potential of fine hair with expert techniques designed to enhance volume, texture, and shape without sacrificing integrity. Your Sam Villa ArTeam Educator will guide you through the essentials of cutting, styling, and...

Unlock the potential of fine hair with expert techniques designed to enhance volume, texture, and shape without sacrificing integrity. Your Sam Villa ArTeam Educator will guide you through the essentials of cutting, styling, and finishing fine hair with intention.

Key Takeaways:

  • Master sectioning strategies for maximum volume and body
  • Wet vs. dry cutting techniques for optimal results
  • Finishing techniques that add volume and ensure long-lasting style

Next-Gen Haircut Trends: Shape, Style & Versatility

Stay ahead of the curve by transforming past inspirations into modern, on-trend looks. Your Sam Villa ArTeam Educator will guide you through cutting-edge techniques for styles that range from short to long hair trends, focusing on...

Stay ahead of the curve by transforming past inspirations into modern, on-trend looks. Your Sam Villa ArTeam Educator will guide you through cutting-edge techniques for styles that range from short-to-long hair trends, focusing on disconnection, creative texturizing, and tool selection for flawless results.

Key Takeaways:

  • Master the latest short-to-long hair trends
  • Learn texturing and cutting techniques tailored to different hair textures
  • Understand how to stay ahead of trends with innovative finishing techniques

The Layering Effect: Creating Dimension & Movement

Mastering layering for short too long hair is about creating movement, texture, and dimension while maintaining balance and shape. Your Sam Villa ArTeam Educator will show you the fundamentals of elevation, over-direction, and sectioning...

Mastering layering for short-to-long hair is about creating movement, texture and dimension while maintaining balance and shape. We'll show you the fundamentals of elevation, over-direction and sectioning, as well as how to shape styles with precision by using the right tools for seamless transitions and long-lasting volume. Refine classic looks and explore new trends by mastering layering techniques.

Key Takeaways:

  • Master elevation, over-direction, and sectioning techniques for flawless layering.
  • Apply disconnection and texturizing methods to create movement and dimension.
  • Understand the tools and techniques for seamless transitions and lasting results.

Texture Unlocked: Cutting for Waves, Curls & Coils

Mastering the art of cutting and shaping waves, curls, and coils is essential for every stylist. Your Sam Villa ArTeam Educator will teach you how to work with different curl patterns, control expansion, and choose the right tools for each texture...

Mastering the art of cutting and shaping waves, curls, and coils is essential for every stylist. Your Sam Villa ArTeam Educator will teach you how to work with different curl patterns, control expansion, and choose the right tools for each texture type. Whether wet or dry, you’ll learn to use elevation, over-direction, and tension to shape and enhance natural texture with confidence.

Key Takeaways:

  • Understand to read and work with waves, curl, and coil patterns
  • Confidently select the right tools and techniques for each curl type
  • Shape and style with intention, enhancing natural texture for flawless results

Redefining Trends: The Future of Hairdressing

The future of hairdressing is all about reinvention—taking inspiration from the past and transforming it into something fresh, modern, and wearable. In this session, your Sam Villa ArTeam Educator will guide you through innovative cutting...

This session is focused on cutting with intent and precision. Learn how to execute every cut with purpose, refining your cutting and finishing techniques to create flawless, lasting results. This session combines look-and-learn with hands-on practice, ensuring each cut is intentional and beautiful.

Key Takeaways:

  • Creative use of bobby pins and elastics for transformative styling
  • Faux shaping techniques to reinvent hair length and structure
  • Curling iron and round brush sets for controlled texture and volume

Effortless Elegance: Modern Long Hair Styling & Up Styles

Mastering long hair styling is essential for creating polished, customizable looks with lasting impact. From classic waves, bridal to boho, your Sam Villa ArTeam Educator will guide you through time-efficient techniques for creating versatile, lasting...

Mastering long hair styling is essential for creating polished, customizable looks with lasting impact. From classic waves, bridal to boho, your Sam Villa ArTeam Educator will guide you through time-efficient techniques for creating versatile, lasting styles. Learn to set the foundation with curls, braids, and the right tools, all while exploring salon-friendly methods that ensure efficiency and a flawless finish.

Key Takeaways:

  • Techniques for setting, curling, and styling long hair
  • Efficient, salon-friendly methods for volume and secure styling
  • Modern braiding and backcombing techniques for structure and support

Meet the ArTeam

Sam Villa

Sam Villa® Co-Founder

Redken Global Artistic Ambassador
@samvillahair

Sam Villa is changing the industry, one hairdresser at a time. Whether teaching face-to-face in small hands-on classes, on main stage, or reaching his millions of social media followers, Sam changes people. He is a true leader that brings out the best in others.

Get To Know More About The Artist
Teresa Romero

Sam Villa® Creative Director
@_teresa_romero

Rooted in her passion for education and the exchange of knowledge, Teresa is dedicated to helping salons and hairstylists reach their goals and become the best versions of themselves. As the Creative Director for Sam Villa® and the Artistic and Education Director for Jose Luis Salons, she leads with creativity and vision, setting trends and pushing boundaries in the industry.

Get To Know More About The Artist
Jesse Linares

Sam Villa® ArTeam Member
@jesse.linares

Jesse Linares brings nearly two decades of full-time salon experience and over fifteen years of dedicated education in the hairstyling industry. He has conducted hundreds of classes across the country, mastering various teaching environments with his real-world demeanor and down-to-earth, humorous teaching style that resonates with students and professionals alike.

Get To Know More About The Artist
Anna Peters

Sam Villa® ArTeam Member
@annas_hair_retreat

Anna Peters, based in sunny California, embodies a positive and down-to-earth personality that shines through her work. With over 20 years of experience, Anna is a national hairstylist and industry educator, specializing in long hair styling encompassing bridal to editorial looks. Her expertise extends to color, having previously served as a Redken Artist and certified Redken colorist.

Get To Know More About The Artist
Roger Molina

Sam Villa® ArTeam Member
@rogermolinahair

Roger Molina is a captivating and engaging artist with over 20 years of experience behind the chair. A former Redken National Educator and Platform Artist, he now brings his expertise to the Sam Villa® ArTeam while serving as a Master Stylist at Lunatic Fringe Salon.

Get To Know More About The Artist
Ellen Devine

Sam Villa® ArTeam Member
@ellendevinehair

Fueled by a deep passion for education, Ellen Devine has spent the past 17 years empowering stylists to elevate their craft and excel behind the chair. As a Master Stylist at Lunatic Fringe in Salt Lake City and a salon suite owner in St. Louis, she seamlessly blends creativity with real-world expertise. Ellen’s cutting style—best described as "tradition with a twist"—reflects her ability to merge classic techniques with modern flair.

Get To Know More About The Artist
Adrian Sandoval

Sam Villa® ArTeam Member
@adriansandovalcutz

Adrian brings over 20 years of experience in the hair industry and over a decade as an educator, with a deep passion for inspiring and empowering the next generation of stylists. Trained at Toni & Guy, he works behind the chair while also teaching at a cosmetology school in Wisconsin, where he shares his knowledge and love for the craft with both clients and future professionals.

Get To Know More About The Artist

Sam Villa

Sam Villa® Co-Founder

Redken Global Artistic Ambassador
@samvillahair

Sam Villa is changing the industry, one hairdresser at a time. Whether teaching face-to-face in small hands-on classes, on main stage, or reaching his millions of social media followers, Sam changes people. He is a true leader that brings out the best in others.

Get To Know More About The Artist

Teresa Romero

Sam Villa® Creative Director
@_teresa_romero

Rooted in her passion for education and the exchange of knowledge, Teresa is dedicated to helping salons and hairstylists reach their goals and become the best versions of themselves. As the Creative Director for Sam Villa® and the Artistic and Education Director for Jose Luis Salons, she leads with creativity and vision, setting trends and pushing boundaries in the industry.

Get To Know More About The Artist

Jesse Linares

Sam Villa® ArTeam Member
@jesse.linares

Jesse Linares brings nearly two decades of full-time salon experience and over fifteen years of dedicated education in the hairstyling industry. He has conducted hundreds of classes across the country, mastering various teaching environments with his real-world demeanor and down-to-earth, humorous teaching style that resonates with students and professionals alike.

Get To Know More About The Artist

Anna Peters

Sam Villa® ArTeam Member
@annas_hair_retreat

Anna Peters, based in sunny California, embodies a positive and down-to-earth personality that shines through her work. With over 20 years of experience, Anna is a national hairstylist and industry educator, specializing in long hair styling encompassing bridal to editorial looks. Her expertise extends to color, having previously served as a Redken Artist and certified Redken colorist.

Get To Know More About The Artist

Roger Molina

Sam Villa® ArTeam Member
@rogermolinahair

Roger Molina is a captivating and engaging artist with over 20 years of experience behind the chair. A former Redken National Educator and Platform Artist, he now brings his expertise to the Sam Villa® ArTeam while serving as a Master Stylist at Lunatic Fringe Salon.

Get To Know More About The Artist

Ellen Devine

Sam Villa® ArTeam Member
@ellendevinehair

Fueled by a deep passion for education, Ellen Devine has spent the past 17 years empowering stylists to elevate their craft and excel behind the chair. As a Master Stylist at Lunatic Fringe in Salt Lake City and a salon suite owner in St. Louis, she seamlessly blends creativity with real-world expertise. Ellen’s cutting style—best described as "tradition with a twist"—reflects her ability to merge classic techniques with modern flair.

Get To Know More About The Artist

Adrian Sandoval

Sam Villa® ArTeam Member
@adriansandovalcutz

Adrian brings over 20 years of experience in the hair industry and over a decade as an educator, with a deep passion for inspiring and empowering the next generation of stylists. Trained at Toni & Guy, he works behind the chair while also teaching at a cosmetology school in Wisconsin, where he shares his knowledge and love for the craft with both clients and future professionals.

Get To Know More About The Artist

Education is the heartbeat of Sam Villa®. Our ArTeam Educators bring passion, precision, and personalized guidance to every event—meeting stylists where they are, whether seasoned pros or rising talent.

We blend foundational knowledge with modern innovation, helping you understand the purpose behind every technique while boosting creativity and consistency. Through real-time coaching, ergonomic tool education, and a focus on stylist health, we ensure you grow not just as an artist, but as a professional with long-term vision.

Our goal is to support your journey toward extraordinary by elevating your skills and empowering your success in every stage of your career. When you invest in Sam Villa® education, you're investing in a more fulfilling future behind the chair.